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Marketing Communications Graduate Assistant
College of Graduate, Research and Online Education
Position Title: Marketing/Communications Graduate Assistant
Reports to:
Beth Bruns, Marketing & Communications Manager (beth.bruns@uni.edu)
Terms of Employment:
- For the Fall semester 10 hours per week, beginning August 26, 2024 and ending December 20, 2024 (dates might vary upon approval of the academic calendar).
- For the Spring semester 10 hours per week, beginning January 21, 2025 and ending May 16, 2025 (dates might vary upon approval of the academic calendar).
Compensation:
- Graduate Assistantship stipend is $3,000 for a half-time appointment (10 hours per week). Stipend is prorated depending on start date.
- Graduate Assistants and their spouses may qualify for in-state tuition.
- Graduate Assistants may receive University holidays and do not work during the interims between semesters.
- For more information regarding Graduate Assistantship procedures review https://grad.uni.edu/faq-grad-assistantship-tuition-scholarship.
Primary Responsibilities:
- Provide support with GROE social media scheduling and asset development: duties include developing a social schedule, developing/maintaining posts/content, and running analytics. Research a LinkedIn presence as a strategy for GROE.
- Assist with marketing/communication recruitment tactics for residential graduate programs; develop Google Ad keyword and retargeting content for all graduate (residential and online) programs as well as general GROE Google ads.
- Develop content for GROE newsletters; work with other GROE staff on scheduling and generating content for Graduate Coordinator newsletter and/or other marketing/communication needs.
- Assist with all GROE outreach events and conferences; oversee the inventory of the Graduate Viewbook and individual program inserts; maintain GROE alumni/current student testimonial documentation and provide assistance with outreach to alumni/current students when needed.
- Create and oversee email and newsletter copy for all IACC communications each term; work with IACC Director on the development of a new IACC MarComm toolkit that provides support for all community college locations
- Provide support and assist with all GROE marketing initiatives as needed.
- Other projects as assigned which may include Live Purple Give Gold promotion, UNI 150-year promotion, and Homecoming Event support
General Qualifications:
- Must be a full-time (enrolled in at least 9 eligible credits), degree-seeking student in a UNI's residential graduate program.
- Be regularly admitted without provisions to degree status in an eligible graduate degree program.
- Maintain a cumulative GPA of at least 3.00. First semester graduate students must have an undergraduate GPA of at least 2.75.
- Have an official transcript on file in the Office of Admissions and be fully declared in their graduate major.
- Must meet UNI's HRS employment eligibility.
- See detailed eligibility on https://grad.uni.edu/faq-grad-assistantship-tuition-scholarship.
Preferred Qualifications:
- Knowledge of marketing and communication principles, including digital advertising and social media marketing
- Experience using Adobe Creative Suite (InDesign, Illustrator, Photoshop)
Application Process and Deadline:
To apply, submit the Assistantship application form. Attach: resume, cover letter, and 2-3 design samples. The contact receiving your submission is Beth Bruns (beth.bruns@uni.edu).
Applications received by August 2, 2024 will be given full consideration (optional).
UNI actively seeks to enhance diversity and is an Equal Opportunity/Affirmative Action employer. The University encourages applications from persons of color, women, individuals living with disabilities, and protected veterans. All qualified applicants will receive consideration for employment without regard to age, color, creed, disability, gender identity, national origin, race, religion, sex, sexual orientation, protected veteran status, or any other basis protected by federal and/or state law.